Advertising on ice climbing gear is as common as advertising on crampons or chalkboards. Companies, especially those who are relatively new to the sport, often spend a great deal of money promoting their goods and services. Many companies try to capitalize on the growing popularity of this exciting sport by creating print advertisements that highlight the various pieces of equipment available. Some climbers feel this sort of activity is simply for entertainment and that the actual sport should not be treated as a commercial enterprise. However, some climbers believe it is important to brand ice climbing equipment and the goods offered by companies in order to differentiate their goods from those of competitors.
Ice Climbing Equipment Display
For example, many ice climbing gear is sold with photos, prints, or graphics of notable mountaineering locations, spectacular scenery, or other items that help to distinguish the products sold from those of other climbers. One company that makes a good living by providing this type of equipment has been to develop a mascot – a green retriever named Ice. Ice is an ice climbing gear that provides harnesses for climbers. He is dressed in a blue and silver uniform that is emblazoned with a giant ‘ice axes’ logo and a tagline such as “High Energy, High Style” to help customers distinguish his products from the competition. He travels around to various climbing areas and gives speeches to participants to try to get them to buy Ice climbers.
The X Games
Another popular ice climbing equipment display is at the X Games, the extreme sports event that features a different kind of competition each year. The games are based on snowboarding, skydiving, and other extreme sports, but the equipment is often a replica of traditional rock climbing equipment. Companies that sell these kinds of products often have contests for prizes each year. They also put up displays of the latest models.
There is also a popular trend to “dress like you’re on the mountain”. This means that people wear a variety of accessories and clothing, some of which they will take off as they use the ice climbing gear. A favorite piece of clothing is the ab pad or waist belt, which is strapped to the waist and used as a back-up belay device. Other accessories include gloves, boots, helmets, and other items that you would normally wear on a traditional rock-climbing trip. The goal is to make you look as natural as possible so others will follow you and not think any less of you for being there.
The Expedition Company
Another type of ice climbing gear is provided by the expedition company. These companies rent out their gear for climbing on the ice. When they arrive at the base of the ice climb, they provide an overview of the area and walk you through what type of gear they have available. They also tell you about where the best ice climbing opportunities are. Once you have been exposed to the ice climbing gear that is offered by these companies, you can decide if this is where you want to spend your time.
The Ice Climbing Harness
A common piece of ice climbing equipment is the ice climbing harness. It is made of nylon and provides a secure fit and weight distribution so you do not lose your balance while you are lowering yourself down in the snow. There are two different types of ice climbing harnesses. The first type of harness is belay tested and the second type is used in more difficult situations such as lowering yourself using a harness.
You Need A Rope
The other type of equipment needed when ice climbing is a rope. There are many different types of rope, depending on the type of climber, their skill level, the destination, and other environmental factors. The traditional rope makes the most sense if you are a novice. The best option for a new climber is a three-strand harness with an ankle belay device and no foot soles. The last two feet should be tied in either the original belay loop or with an S-clip, both of which protect the climber from falling through the ice.
Other technical climbing equipment includes water ice axes (useful when lowering your ice climbing partner), crampons, helmets, expedition packs, sunglasses, gloves, ropes, sewn runners, chest packs, and climbing harnesses. Water ice axes are useful for thinning out thick ice, which is essential when leading a route, especially around ledges. Crampons allow a climber to stand upright and climb without having to keep his or her feet on the ground, which is essential when making a move. Helmets provide extra protection from a head injury and are essential when participating in extreme sports such as ice climbing. They are also recommended for women who are at high risk of being hit by rocks and have the ability to sustain brain damage due to the impact of a fall. Another essential accessory is a sleeping bag and warm clothing to protect from the cold when tromping through areas that have not been adequately warmed.